Papa John’s Obamacare “Buycott” Planned for Friday Nov 16


A new grassroots organization called Rebooting America (@rebootUSA) is taking a page out of the Chick-Fil-A “buycott” playbook by promoting Papa John’s Pizza, after their owner John H. Schnatter caught flack recently from the liberal media for spelling out the basic realities business owners will face once Obamacare goes into full effect.

The organization, who according to their Facebook page “…is a citizen activist group committed to creating an informed and educated electorate. Through social media, entertainment, news and volunteerism, we will overcome the mainstream narrative and be a positive voice for free speech, free markets and the Constitution of the United States”, has launched a social media campaign to promote the buycott scheduled nationwide for Friday, Nov 16th to counter efforts by left leaning groups to boycott Papa John’s. According to their Facebook event entitled “National Papa John’s Appreciation Day“:

Share with ten like-minded people:

Papa Johns has been targeted by the left for a boycott, for simply articulating that ObamaCare would hurt profits and force cutbacks in employee hours. Stand up to this nonsensical and illogical action and support Papa Johns this Friday!

The CEO of Papa John’s, John H. Schnatter, has said that he will have to cut employee hours because of Obamacare. Schattner has received intense media scrutiny in addition to being demonized as an evil rich guy by the Left. Obamacare is a fiscal nightmare and because of it, many small businesses aren’t hiring now. Some are even closing their doors. Obamacare is now, as John Boehner said, “the law of the land.”

In solidarity with John H. Schnatter, we propose that November, 16th, 2012 be National Papa John’s Appreciation Day. The Left thinks we are discouraged; they think they have won. Let’s send a clear message this Friday, like we did on Chick-Fil-A Appreciation Day, that we are here to stay and that we won’t stop fighting. There are over 2,600 Papa John’s stores in the United States. Let’s flood all of them like we flooded Chick-Fil-A.
How the event works:

1. “Like” Papa John’s Facebook page:

2. Change your Facebook avatar to the Papa Johns logo on Friday.

3. Go into your local Papa John’s this Friday, November 16th, and order a pizza. This will only be effective if you go into the store itself. Take a picture of your visit and your pizza, share it on your Facebook wall and/or tweet it with the hashtag #IStandWithPapaJohns

4. If you live further than a half hour from Papa Johns. Participate on twitter with the hashtag #IStandWithPapaJohns

Also: We would like to suggest that anyone participating in this event also purchase an additional pie to share with someone that is struggling right now. Perhaps a neighbor who lost a job, a food shelter, church group, afterschool program for kids in need…. There are many options, but please consider buying a pie to share!

Let’s send a clear message this Friday. Thank you, everyone.

This event was created by the team at @Reboot_USA

Schnatter isn’t the only business owner to fall under criticism for basically spelling out what the Obamacare law will require of them as business owners, and how they are going to have to manage their businesses once that law is fully implemented to survive — and keep who they can employed. John Metz, a Florida restaurateur who runs 40 Denny’s and Dairy Queens and owns the Hurricane Grill & Wings franchise, also announced he will be cutting hours below the magic 30 the federal government deems is full time (maybe because that is the most hours many federal employees really work in a week) and will be adding a 5% surcharge to customer bills to help offset the new “tax”.

Liberals have countered that the cost isn’t really that great, adding in the case of Papa John’s maybe $0.04 to $0.14 per pizza. Admittedly, that is not a big deal — if Obamacare only hit Papa John’s. But it doesn’t. It will affect the cost of everything in the market. Consumers will be the ones paying for the real costs of Obamacare in pass along “taxes”; taxes/ costs they will avoid as much as possible once they start to see how much they are impacting their bottom line. As they cut back, profits will decrease; resulting in the natural ripple effects of layoffs, business closures, lack of new business starts, and a decrease in business expansions.

In short, Schnatter and Metz have done us a tremendous favor by being completely transparent about the effects of Obamacare on their business — and the price born by consumers. I only wish more would be bold enough to do the same.

I’m lukewarm on boycotts and buycotts. They can be great statements, but you have to admit many who say loudly they are boycotting probably were not going to buy a company’s product anyways. Conversely, a buycott may result in astronomical sales — for one day. What is really going bring about change to this train wreck called Obamacare is to not give up on a repeal (even if done piece by piece). Giving up is exactly what the liberal left and main stream media would like you to do; yet doing so is choosing to become a victim to the law by deciding to no longer fight it.

It’s easy to buy a protest pizza on Friday if you want — I’ll be having pepperoni and sausage on mine — I don’t want to discourage participation in the buycott. But if you are serious about reversing the Obamacare ship before it goes over the proverbial fiscal waterfall, you will need to keep the pressure on your elected officials and otherwise take some type of action everyday, including after Jan 1, 2014 if necessary.

Here is an easy assignment for today- Send a (predrafted) message to Governor Dalrymple encouraging him to Stop the Obamacare Exchange in North Dakota by clicking on this link. As Rob wrote earlier, he is going weak kneed on a state exchange, and has until tomorrow to make a decision. Take two minutes to take action. Whether we continue on the destructive path to Obamacare is really up to each of us, and our willingness to make continuous effort until repeal is realized.


LegitSlater is a contributor who focuses on features primarily pertaining to state and local government as well as political parties, but has been known to dabble in other areas. LegitSlater has also been known to pinch hit for Rob when he is out and about in his worldly travels, or attending the occasional Yankees-Twins series. LegitSlater's numerous awards include the personal satisfaction received from informing the vast readership of SAB, spurring respectful debate, and hunting the trophy sacred cows which have been otherwise deemed off limits by the traditional media, elected officials, and the political parties.

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