Government Ad: Foodstamps Can Make You Look And Feel Your Best


I always cringe when I see/hear advertising for government programs. As a rule of thumb, it seems to me that if you have to market a program to the public the need for that program isn’t large enough to justify it. Also, our goal should be less people dependent on the government, not more. Government dependence is failure, but marketing government dependence makes it seem as though the goal is more people dependent on the government.

But even beyond that, some of this advertising tries to remove the shame of being dependent on the government. Case in point, this ad from the USDA which makes it sound like food stamps is some hot new fitness program:

Remember, according to our friends on the left, food stamps are also an economic stimulus. According to Nancy Pelosi, Barack Obama should be proud to be the food stamps President.

Sometimes it’s really, really clear that these people want government dependence as opposed to self-reliant citizens.

Because people who are dependent on the government are easier to control.

Rob Port

Rob Port is the editor of In 2011 he was a finalist for the Watch Dog of the Year from the Sam Adams Alliance and winner of the Americans For Prosperity Award for Online Excellence. In 2013 the Washington Post named SAB one of the nation's top state-based political blogs, and named Rob one of the state's best political reporters.

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