Home Mobile Archives Reader Blogs Register Login

Saturday, April 17, 2004

No Local Content On Satellite Radio

Local radio broadcasters are looking to the federal government to stop satellite radio providers from providing local news, weather and advertising over their networks.

From Reuters:

Both XM Satellite Radio and Sirius Satellite Radio Inc. now offer traffic and weather for several cities on its national service, but are barred from using ground-based transmitters that extend service into hard-to-reach areas to air programming aimed specifically at a local market.

"This foray into local content is directly contrary to ... repeated and express promises that satellite radio service would be limited to delivering national programming to serve the unserved and underserved," according to the petition filed this week and obtained by Reuters.

NAB said the two companies may also be developing satellite radios that can receive advertisements, news and other content targeting a local market by using Global Positioning Satellite (GPS).


You gotta love this sentence from the article:

"The National Association of Broadcasters, which represents radio conglomerates like Clear Channel Communications Inc. , filed the request due to concerns the up and coming satellite services are trying to replace local radio outlets."

Really? You think so? Gee whiz...

Of course satellite services are trying to replace local radio outlets. Such is the nature of business. The old radio establishment had better figure out a way to compete with satellite providers or they're going to become a thing of the past. Honestly, I don't see what the problem is.

Free markets are based on competition. Land-based broadcasting stations protesting local content on satellite radio makes about as much sense as them protesting local content on television stations.

Satellite radio networks should have the same rights to broadcast news, weather and advertising that land-based radio networks do. If satellite radio puts broadcast radio out of business then so be it.

Times change, progress is inevitable. We shouldn't stop satellite radio from developing its services just to save an out-moded means of communication.

Comments

No Comments Yet

Post a Comment


Before commenting, please recite:

Grant me the serenity to ignore the trolls,
the courage to debate with honest opponents,
and the wisdom to know the difference.

Name   
Email   
URL   
Human?
  
 

Upload Image    

Remember my personal information

Notify me of follow-up comments?

Note: Notifications will only be sent to confirmed email addresses.

    

By submitting your comment you agree to our terms of service.