It’s the Readers’ Fault!
Talk about pathological! Here’s a story featuring the liberal mainstream press lying about the liberal mainstream press! And blaming it all on their readers.
LOS ANGELES (AP)—The Los Angeles Times plans to cut 250 positions, including 150 jobs in the print and online news departments, amid a continuing industrywide slump in ad sales, the paper’s editor said Wednesday.
The decline in advertising, fueled by a weak real estate market, has boosted the copy-to-ads ratio above the industry target of 50-50, giving readers more stories than they can digest, while the paper competes for attention with the Internet and TV, editor Russ Stanton said.
So… because ad revenues are down, suddenly the reader can’t handle a higher news-to-advertising ratio? Only in the warped world of the Left does this even begin to make sense.
There is no indication given that there are more news stories being printed. Only fewer ads. And there is no indication given that LA Times’ readers are any more stupid than they used to be…although anyone who believes the stuff Mr. Stanton is shoveling should have their rabies and distemper shots updated.
More to the point is this question: If the media can’t be trusted to tell the truth about the media, how can we NOT question the veracity of everything else they publish?
Incidentally, the problem of dumb readers inundated with a higher news-to-ad- ratio is not limited to the LA market. The Milwaukee Journal-Sentinel announced a 10% reduction in personnel this week, while Media General’s Tampa Tribune is laying off 205 of its staff.
On the other hand, as has been widely reported, Rush Limbaugh’s Excellence In Broadcasting network has seen a substantial boost in ad revenues lately, a fact reflected in Mr. Limbaugh’s own substantially increased net profit.
