Fargo’s WDAY radio station expanding signal to 100,000 watts

Rob Port is the editor of SayAnythingBlog.com. In 2011 he was a finalist for the Watch Dog of the Year from the Sam Adams Alliance and winner of the Americans For Prosperity Award for Online Excellence. In 2013 the Washington Post named SAB one of the nation's top state-based political blogs, and named Rob one of the state's best political reporters. He writes a weekly column for several North Dakota newspapers, and also serves as a policy fellow for the North Dakota Policy Council.

  • The Fighting Czech

    is there any particular reason to listen to 970 am all the way to Montana?????

    • http://sayanythingblog.com Rob

      Maybe you’re in Fairview and you want to know what’s happening in Fargo.

      • The Fighting Czech

        well, I doubt there are a lot of people up there who have much interest in Fargo, or ;much else on the East end of the state for that matter, and the programing sure doesnt inspire excitement…. Personally ive listened to them while on the road. when there isnt much else on…. and they usually have me switching to FM…
        Anyway, If i want to know whats going on in other places, I use “the Net”

        If anyone should jack up their power, its 1100. it seems like the signal starts to fall apart in less then an hour on both sides of fargo, after dark… I

        • JW-USA

          AM100 drops to 5000 watts at dusk, part of their FCC licence. Some nights its hard to it pick up in Casselton, no loss as they don’t have much to listen to after you ire of an hour of Mark Levin. 5000 watts, not much more signal than a college radio station.

          Actually the Fargo market could use some FCC clean up, there is way to many stations for a metro area of this size. Just add up the Stations in Wahpeton, Casselton, Lisbon and a few others in the area all selling ads and doing promotions to such a limited number of customers.

          It’s a free market I guess, but what it does, is water the talent down to were most stations are un-listenable so KFGO for example, as awful as it is, it rules he dial, because folks have listened forever, and the rest of the market is so splintered.

          If you do try to do a marketing campaign in the FM market, you have to spend a pile to spread your message via a dozen radio stations, then 2 cable systems, if you wish to go TV, Midco & Cable One and of course directly to 4 local TV stations. There must be 10 local magazines, and a overpriced Newspaper. good luck

          WDAY really needs to gather all their reporters, radio, tv and newspaper, and have a decent NEWS show in the mornings rather than Geraldo, give me a break, they dumped Glen Beck a few weeks ago and “the guy that opened Al Capones vault” was the best they could find to go against Heitkamp.

          A move like that, they don’t deserve 100 watts much less 100,000.

        • http://sayanythingblog.com Rob

          That is a problem. I hardly listen to ND talk radio because its so Fargo centric.

  • kevindf

    When did they start allowing AM stations to transmit a 100k signal?

    • http://sayanythingblog.com Rob

      For a long time?

      AM1100 was a 100,000 watt signal.

      • kevindf

        It used to be limited to 50,000. Wikipedia says AM1100 has a 50k signal.
        http://en.wikipedia.org/wiki/WZFG

        • http://proof-proofpositive.blogspot.com/ Proof

          They could be claiming 100KW ERP (effective radiated power), and not a 100KW transmitter.

  • DelawareBeachHouse

    North Dakota and the High Plains in general have great radio propagation (topography and the high alkalinity of the soil, I believe). I once listened to KFYR near the Devils Tower in Wyoming (daytime), and CBC always came in well in Bismarck from Winnipeg and Regina. Maybe still does.

    This will definitely help in competition with KFGO, which has had a much better daytime signal.

    • http://sayanythingblog.com Rob

      I’m not an expert in this stuff, but i think WDAY’s signal before was about 1/10th of this.

      Very small.

      • Anonymous

        Like not being an expert has ever stopped you from spouting your ill-informed diatribes.

        • Flyby_Knight

          Said the pot to the kettle.

        • http://sayanythingblog.com Rob

          Everyone is a critic. :-)

  • RCND

    Interesting. I was always of the impression that those in Cass County didn’t think anything existed west of Tower City, except that island called Bismarck where they go to milk money from the legislature for their college.

    • kevindf

      Leave it to the free lunch bunch to turn a discussion about radio signal propagation into not enough tax money flowing to the education cabal.

      • RCND

        Dude I’m on your side on that…

    • http://sayanythingblog.com Rob

      Ha!

  • OobieDoobie

    Re-read the Tweet – it doesn’t say 100000K, it says 10000K. The FCC limits AM signals to 50,000 watts maximum, and FM stations to 100,000 watts.

    ‘DAY is doubling their daytime power from 5,000 watts to 10,000 watts, but due to the strange ways AM signals travel their signal will expand exponentially. My guess is they’ll have to power down greatly at night. 10,000 watts after sundown would interfere with stations on that same frequency all around the country.

    • OobieDoobie

      Just another note: in reality it should say 10K (K=1,000) because 10000K would be 10,000,000 watts :)

    • http://sayanythingblog.com Rob

      Well there you go. You obviously know a lot more about it than me.

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